Herstory
Hello Beautiful
SHE exists to curate content and creates spaces to give women of colour a sense of belonging and safety.
She is the personification of your cool aunt where you’re always welcome to come over and just be.
We promote inclusivity and vulnerability that opens a space to “where you are enough”.
The brand promises spaces where you are enough and where one can honestly / candidly engage in conversations that matter to them.
Where you are enough
where it started
Your Media
YOUR MEDIA is a privately held digital media network operating out of Johannesburg, South Africa. We build media assets by using digital media to promote representation for under or poorly-represented communities. We then connect small brands with these communities by seamlessly weaving them into life’s big conversations through our media assets.
Your Media is the home of inclusivity!
Katlego Mabusela
Cleo Johnson
Moagi Maponyane
Thapi Magoro
Julia Makoeng
Sphiwe Mahlangu
What we do
Curate Content & Create Spaces
Connect with the SHEDOM:
Podcasts
Activations
Merchandise & Limited Releases
Workshops
Lifestyle Events
Pop-up Podcasts
Outdoor Broadcasts
The PINK Room Experience
SHE Toasts Music Events
SHE Fest
WHO WE SERVE
Our Audience
The SHE core audience is a cosmopolitan (Afropolitan) female with a worldly view yet rooted in her African identity. She is aged 23-40 years old and a digital native with an appetite to contribute and be part of the big conversation from sex to money, politics and business.
Through research, we identified archetypes within our audience based on what they prioritise in their lives. Based on these priorities, we seek to serve each of their interests:
- The Romantic
- The Parent
- The Anxious
- Miss Independent
Let's Connect